News

Updated

Clipping for brands

MEDIAN CPM
$1.40
NO DISCLOSURE
89%
PLATFORMS COMPARED
5
BRIEFS READ
1,502

Brand guides

Head to head

Platform directory

  • 67% logo: Share of its campaigns of the last 90 days that are Logo campaigns.

    9 live: Public campaigns live on it now.

    0% need to apply: Share of its live campaigns that ask clippers to apply first.

    0% briefs ask #ad: Share of its briefs we read that require an ad disclosure.

    Last 90 days: Logo 67%, Clipping 33%.

    Live: its live campaigns of every type.

    Left: the budget left on its live campaigns that show one.

    CPM: the median pay per 1K views of its live clipping campaigns.

    Crypto native. Pays in USDC.

    LIVE
    9 live campaigns
    LEFT
    $25,058 budget left
    CPM
    $1.00 median per 1K views
    Best for
    Logo placement
    Not for
    Brands avoiding crypto
  • 20% brand fee: The fee it charges brands, covering moderation, fraud detection and reporting.

    105 live: Public campaigns live on it now.

    under 1% briefs ask #ad: Share of its briefs we read that require an ad disclosure.

    3d to spend: Median days from launch to close of its ended campaigns.

    Last 90 days: Music 72%, Clipping 20%, Logo 7%, UGC 1%.

    Live: its live campaigns of every type.

    Left: the budget left on its live campaigns that show one.

    Net CPM: the median pay per 1K views of its live clipping campaigns, after the fee its terms set.

    Music heavy. 72% music campaigns.

    LIVE
    105 live campaigns
    LEFT
    $275,591 budget left
    NET CPM
    $0.95 median per 1K views after fees
    1. Razed [CLIPPING]
      $2.00 per 1K views, time left
    2. JADE, Angel Of My Dreams [CLIPPING]
      $1.00 per 1K views, time left ~4 days
    3. Mercury Prize Performance, JADE [CLIPPING]
      $1.00 per 1K views, time left ~15 days
    Best for
    Music and sound led
    Not for
    Fee sensitive budgets
  • $1,500 median budget: Median total budget of its campaigns live in the last 90 days.

    12% need to apply: Share of its live campaigns that ask clippers to apply first.

    216 payouts shown: Campaigns with payouts it reports publicly.

    21d to spend: Median days from launch to close of its ended campaigns.

    Last 90 days: Clipping 72%, UGC 17%, Music 10%, Logo 1%.

    Live: its live campaigns of every type.

    Left: the budget left on its live campaigns that show one.

    Net CPM: the median pay per 1K views of its live clipping campaigns, after the fee its terms set.

    Volume. 681 live campaigns.

    LIVE
    681 live campaigns
    LEFT
    $1,571,091 budget left
    NET CPM
    $0.90 median per 1K views after fees
    1. John Furrier Clippinig Campagin
      $2.00 per 1K views, time left ~7 days
    2. FOMO TOKEN2049
      FOMO TOKEN2049At least 40% of viewers in US, UK, Canada and Australia
      $2.00 per 1K views, time left
    3. BILF Podcast, Clip the Show
      BILF Podcast, Clip the ShowViews count from US, UK, Canada and Australia
      $2.00 per 1K views, time left ~13 days
    Best for
    Volume and reach
    Not for
    Brands with no time to review
  • $2 median CPM: Median pay per 1,000 views of its campaigns live in the last 90 days.

    40 payouts shown: Campaigns with payouts it reports publicly.

    77% clips approved: Approved share of submitted clips.

    Escrow funding: Funds are deposited before launch, held in escrow and released on verified views. Deposits are not refundable.

    Last 90 days: Clipping 97%, Music 3%.

    Live: its live campaigns of every type.

    Left: the budget left on its live campaigns that show one.

    CPM: the median pay per 1K views of its live clipping campaigns.

    Paid on time: how reliably it pays within its stated window, from its payout record.

    Escrow. Small budgets.

    LIVE
    11 live campaigns
    LEFT
    $44,442 budget left
    CPM
    $1.75 median per 1K views
    PAID ON TIME
    97% paid on time, its payout record
    1. Bebe Rexha, Clipping
      $1.75 per 1K views, time left ~36 days
    2. De-Influenced, Podcast
      $3.00 per 1K views, time left ~29 days
    Best for
    First tests on a small budget
    Not for
    Brands that need refunds
  • $4,000 median budget: Median total budget of its campaigns live in the last 90 days.

    17% $25K+ budgets: Share of its campaigns of the last 90 days with a budget of $25,000 or more.

    96% briefs ask #ad: Share of its briefs we read that require an ad disclosure.

    $1,000 min budget: The minimum campaign budget for brands.

    Last 90 days: Clipping 100%.

    Live: its live campaigns of every type.

    Left: the budget left on its live campaigns that show one.

    CPM: the median pay per 1K views of its live clipping campaigns.

    MrBeast company. Premium clippers.

    LIVE
    13 live campaigns
    LEFT
    $45,009 budget left
    CPM
    $2.00 median per 1K views
    Best for
    Premium delivery
    Not for
    Budgets under $1,000

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