Updated

Perplexity Rohith Kolluri Ecomm Cowboy clipping campaign

Post on TikTok, Instagram, YouTubeAt least 40% of viewers in US

CPM
$2.00 per 1K views
AFTER 10% FEE
$1.80 per 1K views after the 10% platform fee

About

Perplexity, an AI app that answers questions, features the Rohith Kolluri x Ecomm Cowboy podcast segment. Cut the top moments from the segment for Instagram, TikTok and YouTube, and tie each clip back to Perplexity so people want to try it.

Pay per clip

On TikTok

PER CLIP, AFTER 10% FEE

  • 10KVIEWS$1810K views pays $18
  • 50KVIEWS$9050K views pays $90
  • 100KVIEWS$180100K views pays $180
MIN PAYOUT
Paid out from $4

Your clips

Take home
$900
Per clip
$90
Platform fee
$100
Open pay calculator

WHY THIS SCORE

Beats 84% of clipping campaigns

≈$18 per clip at 10K views

  • PayHigh, good$2.00 per 1K
  • BudgetBig, good$16K left, about 8M views
  • FillToo early, not measured0% spent in 3 days
  • ConfidenceMedium, fairNew, proven organizer
  • Payout rulesEasy, goodEst. 6 in 10 clips qualify
  • ApprovalNo data yet, not measured
  • ContentOK, fairNo famous face or big audience
  • MomentsIntense, good2 high-intensity moments
  • Needs 40% of viewers in US−12
  • New campaign+3
How we rank

How long will the budget last?

$16,000 of $16,000 is left.

FORECAST
No forecast yet, too little spend history
BUDGET LEFT
100% of the budget left

Is the Perplexity Rohith Kolluri clipping campaign legit?

Content Rewards reports $373,753 paid out on 217 campaigns since 1 Oct 2026, and states payment within 10 days of close.

THIS CAMPAIGN

ORGANIZER
Verified
REJECT RULES
17

CONTENT REWARDS, ALL CAMPAIGNS

PAID OUT
Content Rewards reports $373,753 paid out on 217 campaigns
CAMPAIGNS
217
PAYOUT IN
Payment within 10 days of close

Clipping campaign rules

Brief B: solid, 4 red flags (keep posts live, missing essentials, no ad disclosure and rules changed later), no outside footage, never post without PERPLEXITY on screen or in caption. The brand shares a brief document, and sets a few content rules on captions and tags and branding.

  • Open to join
  • , Verified organizer
  • , 2K min views
  • , 0.2% min engagement
  • , $250 max a clip
  • , Paid in 10 days
View the Perplexity Rohith Kolluri campaign on Content Rewards

Footage rules

  • Get clips from the provided folder only
  • No clips from outside the official link
  • No stealing or reposting somebody else's content

Content limits

  • No NSFW, violent, or off-topic videos
  • No clickbait or tricking viewers
  • Nothing off the campaign topic
Show all 51 rules

More footage rules

  • No outside footage
  • No reposts of other clips

More content limits

  • No misleading claims
  • No NSFW content
  • No captions that trick people or engagement bait with irrelevant context

Caption and tags

  • Never post without PERPLEXITY on screen or in caption
  • No captions that trick people or irrelevant engagement bait
  • Write your own caption, short, relevant, English only
  • Caption must match the video, no clickbait
  • Show PERPLEXITY on screen and say it in your caption
  • Make sure the caption matches the clip
  • Caption should push people to try Perplexity themselves
  • End with a call to action

Format rules

  • Vertical 9:16
  • Captions on screen
  • In English
  • Clip from the creator's channels
  • Niche: Rohith Kolluri x Ecomm Cowboy Podcast Segment, one narrow niche
  • Niches
    • Entertainment
  • The brand's ad clip, placed inside your post
  • Include brand logo
  • Keep likes visible, hidden likes get rejected
  • Use the provided Rohith Kolluri and Perplexity clip or split-screen format showing him speaking with branding

Payout checks

  • No paid ads, boost/promote tools, fake views, or bots
  • No bought views, likes or bots
  • At least 40% of viewers in
    • US
  • Checked by submit video demographics
  • If it fails: no payout if requirements failed
  • Views count from
    • US
  • Submit video demographics once the clip hits min payout

Posting rules

  • Posts must stay up at least 30 days
  • No bait posting with random viral clips to farm views
  • No posting the same video on many pages
  • Likes must stay visible, hidden likes get the clip rejected
  • Post to TikTok, Instagram, YouTube Shorts
  • Submit video demographics

Other rules

  • Tie every clip back to Perplexity and make viewers want to try it
  • Clip the top moments from the podcast segment
  • Tie clips back to Perplexity and make people want to try it
  • Reach at least 0.20% engagement
  • Have 40%+ audience from US
  • Say the name Perplexity and make people want to try it
  • Keep it fun and real, show why people should try it

What to clip

1 podcast, 19 minutes of talk to cut into clips.

About 36 minutes a clip, finding and cutting.

SOURCE READINESS
TOTAL FOOTAGE
20m
ANALYSED
15m
Footage on Content Rewards

THE ASSET

  • Rohith Kolluri says Perplexity Computer ran a lobster brand's Meta ads and beat its agencyPODCAST15m of 19m read

    Rohith Kolluri, a Perplexity employee, calls Perplexity Computer a digital coworker that reads data and makes changes inside Meta, Shopify, Klaviyo and Google Analytics. He says the team handed the agent its own $30K budget to run ads for a Maine lobster seller and compete with the brand's agency, and reports it tripled Meta-attributed revenue and lifted ROAS 63% above the agency in the final week.

    Read more

    He admits the build burned roughly $3,500 a week in tokens and says the packaged version should land at $3,000 to $5,000 a month.

    Covers the first 15 of 20 minutes.

    WHO

    • Rohith KolluriGuest
    • ColinHost

    WHY WATCH

    A $30,000 ad budget went to an AI agent instead of a person, and the agent beat the human agency with triple the Meta-attributed revenue and a 63% ROAS lift.

    1. 5:49Agent beat agency on lobster ads91
    2. 0:00Thirty thousand dollars to an agent80
    3. 14:15Token cost versus agency cost76
    Key moments (8)
    READINESS
    75, easy to cut
    MOMENT STRENGTH
    82 of 100
    SPOKEN OPENERS
    9 cuts open on a line
    SPEECH
    194 words a minute
    FIND TIME
    About 1 min a clip
    9:16 CROP FIT
    70 of 100
    FORMAT FIT
    CUT CLIPS

MOMENTS

Rohith Kolluri says Perplexity Computer ran a lobster brand's Meta ads and beat its agency

5 more moments

What to make

POST ONContent Rewards pays for posts on Instagram, TikTok and YouTube
  • TikTok
  • Instagram
  • YouTube
FOOTAGEContent Rewards shares 2 files with the creators who join
2 filesOn Content Rewards
BRIEF
Full briefOn Content Rewards

BEST CUTS

EVERY CUT

  1. Open on the first spoken line, no lead in
  2. Crop to 9:16, the subject stays in frame
  3. Add on-screen captions for the spoken lines
  1. Rohith Kolluri says Perplexity Computer ran a lobster brand's Meta ads and beat its agency

    Brand footage19:30HORIZONTAL

    1. 5:49 to 7:0980 seconds

      Agent beat agency on lobster ads

      • MOMENT91
      • Opens on a spoken line
      • 9:16 FIT70
      1. Cut 5:49 to 7:09, 80 seconds
    2. 0:00 to 0:2122 seconds

      Thirty thousand dollars to an agent

      • MOMENT80
      • Opens on a spoken line
      • 9:16 FIT70
      1. Cut 0:00 to 0:21, 22 seconds
    3. 14:15 to 14:5743 seconds

      Token cost versus agency cost

      • MOMENT76
      • Opens on a spoken line
      • 9:16 FIT70
      1. Cut 14:15 to 14:57, 43 seconds

GET THE FOOTAGE

  • Clip from the creator's own channels, the brief allows it“Clip the top moments from the Rohith Kolluri x Ecomm Cowboy Podcast Segment.”

Next round, rate rises, top-upsGet alerts

Ask your AI agent

How to join the Perplexity Rohith Kolluri clipping campaign

Join on Content Rewards and post on TikTok, Instagram or YouTube. Content Rewards states payment within 10 days of close.

Common questions

How much budget is left in the Perplexity Rohith Kolluri clipping campaign?

$16,000 of a $16,000 budget is left at 13:46 UTC on 8 Nov 2026.

Which apps count for the Perplexity Rohith Kolluri clipping campaign?

Views on 3 apps count: TikTok, Instagram and YouTube.

What does it take to get paid?

A clip is paid once it has earned at least $4.

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