Clipping campaign for the film Once Upon a Time in Texas, from Clouted. Cut short clips from the movie footage and post them on TikTok, Instagram and YouTube.
Brief B: solid, 3 red flags (missing essentials, no ad disclosure and rules changed later), use only the brand's footage, include both required hashtags. The brand shares a brief document.
Confession Reveals Lincoln Assassin's True IdentityTRAILER1m85HIGH
A 75 second brand trailer with one speaker, in English.
READINESS
90, easy to cut
HOOK
Spoken, first 3 seconds
SPEECH
94 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
A man refuses to stand, challenges two men to a game and recites a line about slaying the ambitiousTRAILER49s84HIGH
A man refuses to stand, offers to put himself down for a game today against another man and Spears, and mentions that John St. Helens and someone else exchanged literature back and forth.
Read more
He recites that he honored the valiant man but slew the ambitious one, and the other man answers that he would love the challenge but is enlisted to the bar and could use help.
WHO
SpearsMentioned
John St. HelensMentioned
WHY WATCH
The refusal to stand ends with a recited line about honoring the valiant man and slaying the ambitious one, met by a decline from a man enlisted to the bar.
READINESS
90, easy to cut
HOOK
Visual, first 3 seconds
SPEECH
99 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
A voice calls the whiskey hellfire and heavenly water as the group pours Penny a glassTRAILER1m81HIGH
A voice claims the bottle mixes hellfire with heavenly water and turns whoever drinks it into a fierce warrior, then jokes that it first tastes like dying and like Christmas morning the rest of the evening. Someone pours Penny a whiskey and another voice urges Kelly to raise her glass, saying it burns the belly. The group drinks the whiskey together.
WHO
PennyCharacter
KellyCharacter
WHY WATCH
The toast lands a whiskey pitch as hellfire and heavenly water that makes you a fierce warrior, with a taste review of dying first and Christmas morning all evening.
READINESS
90, easy to cut
HOOK
Spoken, first 3 seconds
SPEECH
56 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
A whiskey-drinking speaker insists he is not a ghost as the group argues over a gunTRAILER29s79HIGH
A speaker takes a sip of whiskey and declares he is not a ghost, then trades lines with Kelly and the others.
WHY WATCH
A speaker declares he is not a ghost after a sip of whiskey, and moments later someone asks to borrow a gun and gets refused.
READINESS
90, easy to cut
HOOK
Spoken, first 3 seconds
SPEECH
116 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
A man calls someone to come get the snake he says he killed with a knifeTRAILER21s79HIGH
A man calls someone over to come get the snake he says he killed, claiming he took it down with a knife. He says he hates snakes, then repeats it a second time.
WHY WATCH
He repeats twice that he hates snakes while calling someone to collect the snake he claims he killed with a knife.
READINESS
90, easy to cut
HOOK
Spoken, first 3 seconds
SPEECH
54 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
Speakers argue over how to split a purse found in a boat on the Brazos RiverTRAILER34s78HIGH
One speaker recounts finding a purse in a boat on the Brazos River and asks the others how to split it. Another says they will take as much as they can carry and leave the rest, then adds that they will drink the first speaker's share and that something must be done about Kelly.
WHO
KellyMentioned
WHY WATCH
The dispute over the purse escalates when one speaker threatens to drink the other's share, and a warning about Kelly hints at an unresolved problem.
READINESS
90, easy to cut
HOOK
Spoken, first 3 seconds
SPEECH
145 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
Western film scene with bearded man in townTRAILER1m77HIGH
An 83 second brand trailer with 2 speakers, in English.
READINESS
90, easy to cut
HOOK
Visual, first 3 seconds
SPEECH
1 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
Hands carve a branch under a moonlit sky while two men confront each other in a dark roomTRAILER39s77HIGH
Hands carve a branch under a moonlit sky, cutting from that quiet work to two men facing each other in a dark room. Inside the dark room one speaker stammers through his words and the other answers him the same way, with a single halting word of his own.
WHY WATCH
The confrontation in the dark room, where both men stammer through their lines, is the moment that makes the clip worth cutting.
READINESS
90, easy to cut
HOOK
Visual, first 3 seconds
SPEECH
6 words a minute
ON-SCREEN TEXT
None
CREATIVE
Organic
FIND TIME
None
FORMAT FIT
REFRAME
Top clips
Top clips10 most viewed approved posts this round, examples, not footage.
#1Instagram90.3K views
#2Instagram37.4K views
#3YouTube32.6K views
#4YouTube18.9K views
#5Instagram18.3K views
#6Instagram8.7K views
Show all 10
#7YouTube8.2K views
#8Instagram5.9K views
#9Instagram5.8K views
#10YouTube5.4K views
What to make
POST ONContent Rewards pays for posts on Instagram, TikTok and YouTube
TikTok
Instagram
YouTube
FOOTAGEContent Rewards shares 1 file with the creators who join
![[Deutsch] Im Schatten des Opernballs](/media/pictures/989/72c493e73ef1-656.webp)
