Updated

The Drop clipping campaign

Post on TikTok

CPM
$2.00 per 1K views

About

The Drop: TikTok Edits uses trailers from The Drop, totalling 2 minutes across 8 videos. Cut clips of at least 12 seconds from the square and horizontal footage for TikTok.

Pay per clip

On TikTok

PER CLIP

  • 10KVIEWS$2010K views pays $20
  • 50KVIEWS$10050K views pays $100
  • 100KVIEWS$200100K views pays $200
MIN VIEWS
At least 5,000 views a clip

Your clips

Before fees
$1,000
Per clip
$100
  • Vyro publishes no fee, so this is before any fee.
Open pay calculator

WHY THIS SCORE

Beats 77% of clipping campaigns

≈$20 per clip at 10K views

  • PayHigh, good$2.00 per 1K
  • BudgetBig, good$11.9K left, about 6M views
  • FillToo early, not measured<1% spent in 3 days
  • ConfidenceLow, weakNew, 3 days of data
  • Payout rulesOK, fairEst. 4 in 10 reach 5K views
  • ApprovalNo data yet, not measured
  • ContentOK, fairNo famous face or big audience
  • MomentsIntense, good8 high-intensity moments
  • Little proof yet: $59 paid out−9
  • Low confidence: new, 3 days of data−3
  • New campaign+3
How we rank

How long will the budget last?

$11,941 of $12,000 is left.

FORECAST
The budget lasts more than 90 days at this pace
BUDGET LEFT
100% of the budget left

Is The Drop clipping campaign legit?

Clipping campaign rules

Brief A: clear, 2 red flags (missing essentials and no ad disclosure), at least 12 seconds long.

View the The Drop campaign on Vyro

Caption and tags

  • Add the hashtags
    • #TheDropPartner

Format rules

  • At least 12 seconds long

MATERIALS

What to clip

8 trailers to cut. Lead each clip with its strongest beat.

About 32 minutes a clip, finding and cutting.

SOURCE READINESS
ASSETS
8
TOTAL FOOTAGE
2m
SAMPLE
8 of 40clips analysed
  • 6 of 8assets share the best format: horizontal under 30s
  • 2 of 8clips open on a spoken hook in the first 3 seconds
  • 6 of 8have no speech, add captions or a voiceover
  • 2 of 8carry on-screen text, keep it in frame when cropping

THE ASSETS

  • A man in a CAR SHOW cap comes into focus as a laughing woman cuts into the montageTRAILER13sSQUARE

    Grainy footage sharpens onto a man wearing a cap labelled CAR SHOW, and a laughing woman appears in the montage. On-screen text reads CURL WITH THAT DAMN.

    WHY WATCH

    The clip runs as a dialogue-free montage that cuts between the man at the car show and the laughing woman.

    • A man in a CAR SHOW cap comes into focus as a laughing woman cuts into at 0:01
    • A man in a CAR SHOW cap comes into focus as a laughing woman cuts into at 0:03
    • A man in a CAR SHOW cap comes into focus as a laughing woman cuts into at 0:06
    • A man in a CAR SHOW cap comes into focus as a laughing woman cuts into at 0:09
    READINESS
    90, easy to cut
    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    3 lines
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    TOO SHORT
  • Speakers voice neighborhood scenes from The Drop, naming a simple ambition to feed family and stack millionsTRAILER26sSQUARE

    Neighborhood scenes from The Drop play as a speaker asks if viewers are ready for the course show and names a simple ambition: feed the family and stack millions. A speaker tells Kelly to stay real and speak, and another calls herself a single black female, says she now sees where these things need talking to, and vows to speak and read well.

    WHO

    • KellyMentioned

    WHY WATCH

    A speaker boils ambition down to two lines, feed the family and stack millions, while another tells Kelly to stay real and speak.

    • Speakers voice neighborhood scenes from The Drop, naming a simple at 0:01
    • Speakers voice neighborhood scenes from The Drop, naming a simple at 0:06
    • Speakers voice neighborhood scenes from The Drop, naming a simple at 0:13
    READINESS
    90, easy to cut
    HOOK
    Spoken, first 3 seconds
    SPEECH
    132 words a minute
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    FITS
  • Neighbors greet Wanda on the street and call her ready for the car showTRAILER16sHORIZONTAL

    A neighbor greets Wanda on the street and says she is ready for the car show. A speaker says they put their heart into it.

    WHO

    • WandaCharacter

    WHY WATCH

    The clip ends on a speaker saying they put their heart into it.

    • Neighbors greet Wanda on the street and call her ready for the car show at 0:01
    • Neighbors greet Wanda on the street and call her ready for the car show at 0:04
    • Neighbors greet Wanda on the street and call her ready for the car show at 0:08
    • Neighbors greet Wanda on the street and call her ready for the car show at 0:12
    READINESS
    90, easy to cut
    HOOK
    Spoken, first 3 seconds
    SPEECH
    53 words a minute
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME
  • A man crosses a sunlit parking lot full of vintage cars in a film montageTRAILER11sHORIZONTAL

    A man crosses a sunlit parking lot lined with vintage cars. The clip then cuts between film scenes showing cars, a diner and actors.

    • A man crosses a sunlit parking lot full of vintage cars in a film at 0:01
    • A man crosses a sunlit parking lot full of vintage cars in a film at 0:02
    • A man crosses a sunlit parking lot full of vintage cars in a film at 0:05
    • A man crosses a sunlit parking lot full of vintage cars in a film at 0:08
    READINESS
    90, easy to cut
    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME
  • A man leans back on an office couch while other men stand over him in a tense standoffTRAILER15sHORIZONTAL

    A man leans back on an office couch while other men stand over him in a tense standoff. A car then drives at night down palm-lined streets.

    WHY WATCH

    The tense standoff, with men looming over the reclining man, is the moment that stands out.

    • A man leans back on an office couch while other men stand over him at 0:01
    • A man leans back on an office couch while other men stand over him at 0:03
    • A man leans back on an office couch while other men stand over him at 0:07
    • A man leans back on an office couch while other men stand over him at 0:10
    READINESS
    90, easy to cut
    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME
  • A hand hovers over a retro cassette deck reading RECORDING before a night car sceneTRAILER12sHORIZONTAL

    A hand hovers over a retro cassette deck whose display reads RECORDING and AUTO SAVE. The clip then cuts to a night car scene.

    • A hand hovers over a retro cassette deck reading RECORDING before at 0:01
    • A hand hovers over a retro cassette deck reading RECORDING before at 0:03
    • A hand hovers over a retro cassette deck reading RECORDING before at 0:06
    • A hand hovers over a retro cassette deck reading RECORDING before at 0:09
    READINESS
    90, easy to cut
    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    2 lines
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME
  • Wanda stands in a dim room, looking down and visibly disappointedTRAILER5sHORIZONTAL

    In a dim room, Wanda stands and looks down, visibly disappointed, saying nothing.

    WHO

    • WandaCharacter

    WHY WATCH

    Wanda's silent, visibly disappointed performance carries the whole clip without a word.

    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME
  • Wanda points her finger and speaks emphatically at someone off screenTRAILER4sHORIZONTAL

    Wanda, a character in The Drop, points her finger at an unseen person. She speaks emphatically toward someone off screen.

    WHO

    • WandaCharacter

    WHY WATCH

    The pointed finger and emphatic speech aimed at an unseen person make the moment worth clipping.

    HOOK
    Visual, first 3 seconds
    SPEECH
    None
    ON-SCREEN TEXT
    None
    CREATIVE
    Organic
    FIND TIME
    None
    FORMAT FIT
    REFRAME

What to make

POST ONFrom the brief: “Campaign: The Drop: TikTok Edits”
  • TikTok
LENGTHFrom the brief: “Min length: 12 seconds”
12s+
FORMATOur analysis: 1 video is horizontal
9:16

BRAND CLIPS

6 of 6 clips analysed, 6 need a reframe

Open footage folder

HOOK IDEAS SUGGESTIONS

  1. Wanda walks into a car show and hears her nameFrom the line “Hey, Wanda.” in Trailer, 0:16, horizontal
  2. Everyone is laughing before this car show clip even startsFrom the on-screen text “*LAUGHING*” in Trailer, 0:13, square
  3. He asks if you are ready for the car showFrom the line “I want I see you ready for the course show.” in Trailer, 0:26, square

MUST INCLUDE

  • Add #TheDropPartner“Required tags: #TheDropPartner”

GET THE FOOTAGE

  • The brand provides the clips in a Frame.io share linked on Vyro

Next round, rate rises, top-upsGet alerts

Ask your AI agent

How to join The Drop clipping campaign

Join on Vyro, post on TikTok and a clip counts from 5,000 views.

Common questions

How much budget is left in The Drop clipping campaign?

$11,941 of a $12,000 budget is left at 16:08 UTC on 12 Nov 2026.

Which apps count for The Drop clipping campaign?

Views on 1 app count: TikTok.

What does it take to get paid?

A clip needs 5,000 views before it earns.

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