What to clip
CLIP POTENTIAL71HIGH4 ready clips, post today, no editing needed.
About 34 minutes a clip, finding and cutting.
- SOURCE READINESS
- 80Post ready
- TOTAL FOOTAGE
- 11m
- SAMPLE
- 8 of 17clips analysed
- 4 of 8assets share the best format: vertical under 60s
- 4 of 7clips open on a spoken hook in the first 3 seconds
- 5spoken lines worth captioning
- 3strong moments in 3 minutes analysed
MATERIAL MIX
- READY CLIPS5m
- EDITED VIDEO3m
- SCRIPTED ADS2m
THE ASSETS
Brand video, 3:14, verticalEDITED VIDEO80HIGH
A 3 minute brand video with one speaker, in English. 3 strong moments, the best at 2:16: It's what I miss, goddamn everything.
- 2:16It's what I miss, goddamn everything84
- 1:00Cousins, and what I miss76
- 1:33Christmas snow and Luby's 200366
- READINESS
- 90, post ready
- MOMENT STRENGTH
- 75 of 100
- SPOKEN OPENERS
- 5 cuts open on a line
- SPEECH
- 40 words a minute
- FIND TIME
- None, post as is
- 9:16 CROP FIT
- 100 of 100
- FORMAT FIT
- CUT CLIPS
Parker McCollum Album of the Year acceptance speechREADY CLIP2mVERTICAL63FAIR
A 2 minute brand clip with one speaker, in English.
- READINESS
- 90, post ready
- HOOK
- Spoken, first 3 seconds
- SPEECH
- 112 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- TOO LONG
Parker McCollum Album of the Year acceptance speechREADY CLIP2mHORIZONTAL57FAIR
A 2 minute brand clip with one speaker, in English.
- READINESS
- 90, post ready
- HOOK
- Spoken, first 3 seconds
- SPEECH
- 105 words a minute
- ON-SCREEN TEXT
- 1 line
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Live stage performance of Hell of a YearSCRIPTED AD55sVERTICAL53FAIR
A 55 second brand scripted ad with 3 speakers, in English.
- READINESS
- 45, needs cutting
- HOOK
- Spoken, first 3 seconds
- SPEECH
- 46 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Scripted ad
- FIND TIME
- None, post as is
- FORMAT FIT
- FITS
Parker McCollum live singing with guitarSCRIPTED AD40sVERTICAL53FAIR
A 40 second brand scripted ad with 2 speakers, in English.
- READINESS
- 45, needs cutting
- HOOK
- Visual, first 3 seconds
- SPEECH
- 14 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Scripted ad
- FIND TIME
- None, post as is
- FORMAT FIT
- FITS
Parker McCollum Album of the Year acceptance speechREADY CLIP2mHORIZONTAL39LOW
A 2 minute brand clip with one speaker, in English.
- READINESS
- 90, post ready
- HOOK
- Spoken, first 3 seconds
- SPEECH
- 105 words a minute
- ON-SCREEN TEXT
- 1 line
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Parker McCollum and Lee Ann Womack live awards performanceREADY CLIP35sVERTICAL38LOW
A 35 second brand clip with 3 speakers, in English.
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- 82 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- FITS
Singer in red cap performs live on stageSCRIPTED AD54sVERTICAL32LOW
A 54 second brand scripted ad, in English.
- READINESS
- 45, needs cutting
- HOOK
- Visual, first 3 seconds
- SPEECH
- 45 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Scripted ad
- FIND TIME
- None, post as is
- FORMAT FIT
- FITS
MOMENTS
Brand video, 3:14, vertical
2 more moments
2 videos could not be read
What to make
Full brief shared after you join
- CLIPS
- 3strong momentsOur analysis
- LENGTH
- 8seconds or moreBrief
- FORMAT
- 9:16ReframeOur analysis
- POST ON
- TikTokREFRAME
- InstagramREFRAME
Brief
FROM
Cut the best moments from a 3 minute video
Plus 4 ready clips to post as is
Our analysis5 strong cut points found in the footageTHE CLIPS, BEST FIRST
Brand clip 1 of 8
Brand footage3:14VERTICAL
A 3 minute brand video with one speaker, in English. 3 strong moments, the best at 2:16: It's what I miss, goddamn everything.
Get the footage after you join
12:16 to 2:4327 seconds
It's what I miss, goddamn everything
Brand clip 1 of 8, at 2:16
- Moment score 84 of 100
- Opens on a spoken line
- Already vertical 9:16
- 1Cut 2:16 to 2:43, 27 seconds
- 2Open on the first spoken line, no lead in
- 3Add on-screen captions for the spoken lines
- 4In the post caption, add #parkermccollum #cmaawards
21:00 to 1:098 seconds
Cousins, and what I miss
Brand clip 1 of 8, at 1:00
- Moment score 76 of 100
- Opens on a spoken line
- Already vertical 9:16
- 1Cut 1:00 to 1:09, 8 seconds
- 2Open on the first spoken line, no lead in
- 3Add on-screen captions for the spoken lines
- 4In the post caption, add #parkermccollum #cmaawards
HOOK IDEA SUGGESTIONAll my cousins are seeing me up hereFrom the line “It's all my cousins are seeing me.”31:33 to 1:4411 seconds
Christmas snow and Luby's 2003
Brand clip 1 of 8, at 1:33
- Moment score 66 of 100
- Opens on a spoken line
- Already vertical 9:16
- 1Cut 1:33 to 1:44, 11 seconds
- 2Open on the first spoken line, no lead in
- 3Add on-screen captions for the spoken lines
- 4In the post caption, add #parkermccollum #cmaawards
HOOK IDEA SUGGESTIONEach Christmas time we wish it would snowFrom the line “Each Christmas time we wish like it it would snow.”
THE READY CLIPS, BEST FIRST
7 of 7 clips analysed, 1 ready as is, 2 need a reframe, 4 need an edit
Get the brand clips after you join
4Brand clip 2 of 8Brand footage, 91 seconds, Vertical 9:16
Ready to post as is
Parker McCollum Album of the Year acceptance speech
- Clip Potential 63 of 100
- Opens on a spoken line in the first 3 seconds
- Already vertical 9:16
- Fits the brief's length
- 1Post it as is, no cut needed
- 2Add on-screen captions for the spoken lines
- 3In the post caption, add #parkermccollum #cmaawards
5Brand clip 3 of 8Brand footage, 98 seconds, Horizontal 16:9
Reframe to 9:16
Parker McCollum Album of the Year acceptance speech
- Clip Potential 57 of 100
- Opens on a spoken line in the first 3 seconds
- 1 line of on-screen text
- Horizontal, reframe to 9:16
- Fits the brief's length
- 1Reframe to 9:16, keep the subject in the middle
- 2In the post caption, add #parkermccollum #cmaawards
6Brand clip 4 of 8Brand footage, 55 seconds, Vertical 9:16
Needs your edit
Live stage performance of Hell of a Year
- Clip Potential 53 of 100
- Opens on a spoken line in the first 3 seconds
- TikTok buries polished ads
- Already vertical 9:16
- Fits the brief's length
- 1Cut a native hook from it or use it as an end card
- 2Add on-screen captions for the spoken lines
- 3In the post caption, add #parkermccollum #cmaawards
7Brand clip 5 of 8Brand footage, 40 seconds, Vertical 9:16
Needs your edit
Parker McCollum live singing with guitar
- Clip Potential 53 of 100
- No spoken hook in the first 3 seconds
- TikTok buries polished ads
- Already vertical 9:16
- Fits the brief's length
- 1Cut a native hook from it or use it as an end card
- 2Add on-screen captions for the spoken lines
- 3In the post caption, add #parkermccollum #cmaawards
8Brand clip 6 of 8Brand footage, 98 seconds, Horizontal 16:9
Reframe to 9:16
Parker McCollum Album of the Year acceptance speech
- Clip Potential 39 of 100
- Opens on a spoken line in the first 3 seconds
- 1 line of on-screen text
- Horizontal, reframe to 9:16
- Fits the brief's length
- 1Reframe to 9:16, keep the subject in the middle
- 2In the post caption, add #parkermccollum #cmaawards
9Brand clip 7 of 8Brand footage, 35 seconds, Vertical 9:16
Needs your edit
Parker McCollum and Lee Ann Womack live awards performance
- Clip Potential 38 of 100
- No spoken hook in the first 3 seconds
- Already vertical 9:16
- Fits the brief's length
- 1Trim it to its strongest seconds, no lead in
- 2Add on-screen captions for the spoken lines
- 3In the post caption, add #parkermccollum #cmaawards
10Brand clip 8 of 8Brand footage, 54 seconds, Vertical 9:16
Needs your edit
Singer in red cap performs live on stage
- Clip Potential 32 of 100
- No spoken hook in the first 3 seconds
- TikTok buries polished ads
- Already vertical 9:16
- Fits the brief's length
- 1Cut a native hook from it or use it as an end card
- 2Add on-screen captions for the spoken lines
- 3In the post caption, add #parkermccollum #cmaawards
MORE HOOK IDEAS SUGGESTIONS
- It's Montgomery County and everybody knows itFrom the line “It's Montgomery County.” in Brand video, 3:14, vertical at 0:13
MUST INCLUDE
- Add #parkermccollum“#parkermccollum #cmaawards”
- Add #cmaawards“#parkermccollum #cmaawards”
AVOID
- No low effort reuploads“Your edit is low effort”
- No reposts of other clips“You post stolen clips (you will be banned)”
- No bought views or bots“MINIMUM ENGAGEMENT BY VIEWS”
- No AI generated visuals“You use AI generated covers”
- No outside footage
- No negative portrayal“You post anything negative about Parker or anyone on screen”
HOW TO GET THE FOOTAGE
- The brand provides the clips in a Dropbox folder linked in the briefBrief“Approved assets folder only · HERE [link]”
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