What to clip
CLIP POTENTIAL44LOW4 ready clips, post today, no editing needed.
About 32 minutes a clip, finding and cutting.
- SOURCE READINESS
- 90Post ready
- TOTAL FOOTAGE
- 2m
- SAMPLE
- 8 of 43clips analysed
- 5 of 8assets share the best format: horizontal under 30s
- 1 of 8clips open on a spoken hook in the first 3 seconds
- 4 of 8have no speech, add captions or a voiceover
- 1 of 8carry on-screen text, keep it in frame when cropping
MATERIAL MIX
THE ASSETS
Man talks about self-education at deskREADY CLIP14sHORIZONTAL51FAIR
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- 64 words a minute
- ON-SCREEN TEXT
- 4 lines
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Friends toast wine glasses on rooftop terraceREADY CLIP23sHORIZONTAL37LOW
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- 44 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Man driving Mercedes G-Class, interior footageB-ROLL24sVERTICAL37LOW
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- None
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- FITS
Man walks up to red Ferrari with open hoodREADY CLIP8sVERTICAL35LOW
- HOOK
- Spoken, first 3 seconds
- SPEECH
- 16 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- TOO SHORT
Two men walk on yacht deck at sunsetB-ROLL4sHORIZONTAL33LOW
- HOOK
- Visual, first 3 seconds
- SPEECH
- None
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Man climbs into luxury SUV interiorREADY CLIP12sHORIZONTAL33LOW
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- 68 words a minute
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Man waits beside black SUV at gas stationB-ROLL6sHORIZONTAL24LOW
- HOOK
- Visual, first 3 seconds
- SPEECH
- None
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
Man in yellow cap driving truck, interior shotB-ROLL40sHORIZONTAL23LOW
- READINESS
- 90, post ready
- HOOK
- Visual, first 3 seconds
- SPEECH
- None
- ON-SCREEN TEXT
- None
- CREATIVE
- Organic
- FIND TIME
- None, post as is
- FORMAT FIT
- REFRAME
2 videos could not be read: no usable audio
What to make
Full brief shared after you join
- CLIPS
- 3ready to postOur analysis
- LENGTH
- 12 to 23secondsOur analysis
- FORMAT
- 9:16ReframeOur analysis
- POST ON
- TikTokREFRAME
- InstagramREFRAME
- YouTubeREFRAME
Board
FROM
Ready clips, post as is
Our analysis3 clips under 3 minutes read as ready to postTHE READY CLIPS, BEST FIRST
5 of 5 clips analysed, 4 need a reframe, 1 needs an edit
Get the brand clips after you join
1Brand clip 1 of 8Brand footage, 14 seconds, Horizontal 16:9
Reframe to 9:16
Man talks about self-education at desk
- Clip Potential 51 of 100
- No spoken hook in the first 3 seconds
- 4 lines of on-screen text
- Horizontal, reframe to 9:16
- 1Reframe to 9:16, keep the subject in the middle
2Brand clip 2 of 8Brand footage, 23 seconds, Horizontal 16:9
Reframe to 9:16
Friends toast wine glasses on rooftop terrace
- Clip Potential 37 of 100
- No spoken hook in the first 3 seconds
- Horizontal, reframe to 9:16
- 1Reframe to 9:16, keep the subject in the middle
- 2Add on-screen captions for the spoken lines
3Brand clip 3 of 8Brand footage, 24 seconds, Vertical 9:16
Needs your edit
Man driving Mercedes G-Class, interior footage
- Clip Potential 37 of 100
- No spoken hook in the first 3 seconds
- No speech, add captions
- Already vertical 9:16
- 1Trim it to its strongest seconds, no lead in
- 2Add captions or on-screen text, the clip has no speech
4Brand clip 6 of 8Brand footage, 12 seconds, Horizontal 16:9
Reframe to 9:16
Man climbs into luxury SUV interior
- Clip Potential 33 of 100
- No spoken hook in the first 3 seconds
- Horizontal, reframe to 9:16
- 1Reframe to 9:16, keep the subject in the middle
- 2Add on-screen captions for the spoken lines
5Brand clip 8 of 8Brand footage, 40 seconds, Horizontal 16:9
Reframe to 9:16
Man in yellow cap driving truck, interior shot
- Clip Potential 23 of 100
- No spoken hook in the first 3 seconds
- No speech, add captions
- Horizontal, reframe to 9:16
- 1Reframe to 9:16, keep the subject in the middle
- 2Add captions or on-screen text, the clip has no speech
HOW TO GET THE FOOTAGE
- The brand provides the clips in a Google Drive folder linked on the boardBoardThe board lists the Google Drive folder
- Clip from the creator's YouTube channel linked on the board
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