# Alpha Score method The Alpha Score ranks each live campaign from 0 to 100 against campaigns of its own type, on model alpha-v1.20, live since 25 Oct 2026. As of 06:36 UTC on 27 Oct 2026. Page: https://clippingalpha.com/method/alpha-score - **LIVE MODEL**: v1.20 - **SCALE**: 0 to 100 - **ALPHA FROM**: 80 - **RESCORED**: 10 min ## What it measures The score compares where the same clip, made with the same effort, is most likely to be paid the most, among the live campaigns of one type. It ranks realizable pay, not the headline rate. A campaign with a high rate, weak footage and a small budget ranks below one with a fair rate and footage that gets views. [How we rank](https://clippingalpha.com/how-we-rank) walks through the math in five steps, each with its number. This page lists what the live model reads, what caps it, what it leaves unscored and how it changes. ## What it reads - The rate per 1,000 views on each app. A clip is priced for TikTok, or for the best paying of Instagram, YouTube and X when TikTok does not pay. - The minimum views, the minimum payout and the cap per clip. - The clipping platform's fee on CPM pay, from its public terms. - How you join, open or by application, and the approved and rejected counts where a platform shows them. - The budget, its total, spent and left, and how fast it is spent, from our own reads of the platform. - The platform's payout record, where its pages show when campaigns were paid out. - The campaign's source footage. Its Clip Potential sets the views a clip can expect, and its readiness the minutes a clip takes. - For logo and music campaigns, how fast the budget pays creators, the niche, the logo's size, post rules and the effort an edit takes. - The platform's own daily views and approvals. - For UGC, logo and music campaigns, the views their approved posts get, then the views of the brand's example posts. Never Clip Potential, because those creators film their own content. - The platform's usual rate for the campaign's type, so a rate far above it counts for no more than the platform pays. - Who is in the footage, read by name from titles, channels and the brief and weighed by how many people read about them, never by face. How gripping the moments are: thrills, emotion, conflict, humor, reveals and stakes. - The campaign's own spend day by day over four weeks, the rhythm it pays in, and who joined, submitted, was approved or was denied while it stayed quiet. - How well known the brand is: how many people read its Wikipedia article in the last 30 days and the followers of its official profiles, read through each platform's own API. Never what a campaign or a platform says of itself. - Whether the campaign is about an election: paid for by or promoting a candidate, party, PAC, ballot measure or get-out-the-vote effort, read from its title, brief and platform text. Never a party or a side. - How fast the budget fills: the share spent by its age and the dollars a day against campaigns of the same type and rate, live and recently ended, and its own spend over the last two weeks. - How much we know of the campaign: its age, how much spend data we have read, how fresh it is and whether its rules show. And its budget left against the live campaigns of the same type and rate. - The countries a campaign's viewers must be in, the share it asks for and a required post language, from its brief, the clipping platform's own rules and its title, against where a typical English-language clipper's viewers are. - The organizer's other campaigns on any clipping platform in the last 120 days: how many paid clippers, the money paid, the approved posts and how fast their budgets filled against campaigns of the same type and rate. - When the campaign's own approved posts and spend first showed, day by day. Each campaign is priced over 2,000 runs of its uncertain numbers and ranked on a cautious case, so a campaign with shaky numbers never ranks on its best day. ## What caps it A cap is the most a campaign can score while a rule holds. The lowest cap that holds wins, and a campaign under a cap below 80 is never ALPHA. | Rule | At most | | --- | --- | | Pays little for the work | 79, 59 or 39 | | Budget likely used within a day | 39 | | Not live, or too little budget left | 79 | | Clipping footage rated LOW | 59 | | Only short brand inserts to use | 59 | | A gambling logo | 59 | | No views or approvals on the platform for 30 days | 39 | | No views or approvals on the platform for 14 days | 59 | | A rate far above the market, labeled Too good to be true | 49 | | A budget that covers few views at its rate | 59 | | No brief, no posts after a week and an organizer the platform does not verify | 59 | | The brand's footage link is private or empty | 59 | | No brief, footage or instructions | 15 | | No analysed material yet | 59 | | Very weak footage | 39 | | Low confidence: new, little data, or out of date | 79 | | A small budget for its rate, not filling fast | 79 | | Backed by its organizer, own results pending | 95 | | Backed, no approvals yet, strict payout rules | 89 | Budget pace then moves the score a few points up for a new campaign and down when spending slows or stops. At most 10% of a type's live campaigns are ALPHA at once. A campaign with no approved posts, views or payouts yet ranks nearer the middle of its market until it shows proof. A proven campaign keeps its rank. A verified organizer and a platform that pays on time make that pull smaller. So does a known brand, or a famous guest the footage shows and the campaign names, and a famous brand lifts the views a clip can expect. An election campaign counts for the share of clippers who can join it, since it is usually open only to US citizens and green card holders. ## Not scored yet These show NOT SCORED with the reason: the score prices pay per view, and these have none it can read. - Contests, which pay prizes by rank. - CPM auctions, whose rate floats with every clipper's views until the pool closes. - Retainers, which pay a set fee for posts. - A campaign with no public rate, or with a rate on none of TikTok, Instagram, YouTube and X. These show SCORING in place of a number until there is something to price. - Flat pay per post, until 20 or more such campaigns are live with a stated amount. - A campaign we have not read a clean copy of yet. ## Missing numbers Clipping platforms show different fields. A missing number is never read as zero. - A platform whose terms state no fee is counted at 10%. - A missing minimum or cap takes the typical value on that platform, from 5 or more of its campaigns, else the market's. - A missing budget is priced as if 90% of a clip's views get paid, and the score's confidence drops. - Rules hidden until you join leave approval to the platform's own record, and confidence drops. - A campaign not read within 3 times its usual interval scores at low confidence. ## Model versions The site shows alpha-v1.20, live since 25 Oct 2026. - **alpha-v1.20.** Best and proven. An organizer's record backs a new campaign once 3 of its other campaigns can be judged. A backed campaign stops at 95 until its own approved posts and spend have shown for 2 days, and at 89 while it has no approved post and its payout rules pay fewer than 6 in 10 clips. A top score needs the campaign's own results. - **alpha-v1.18.** Organizer record. A new campaign whose organizer the clipping platform verifies, and whose other campaigns paid clippers and filled like the market, starts from that record. For its first 10 days, approvals, spend and fill it has not had time to show cost it nothing, so it can rank as high as its pay and content earn. An unverified organizer, one with no record, a thin or slow record, weak content and a rate too good to be true count as before. - **alpha-v1.17.** Audience rules. A rule counts for how hard it is for a typical English-language clipper, about 60% of whose viewers are in the US and a few percent each in the UK, Canada and Australia. When only some countries' views count, the earnings count for the share of views that do, 60% for US views only. When a share of the viewers must be in some countries, they count for the share of clippers who reach it: most clippers reach 40% in the US, almost none 35% in France. A post language other than English counts for the few clippers who post in it. Never less than 20%. Pay per clip and every campaign without a rule stay as they are. - **alpha-v1.15.** New campaigns. A campaign under 3 days old counts as low confidence whatever its first data reads, so it ranks nearer the middle of its market and stops at 79. A new campaign still shows, as SOLID at most. - **alpha-v1.14.** Confidence and budget size. A campaign we know little about yet, new, with little spend data, out of date data or hidden rules, ranks nearer the middle of its market and stops at 79, so it is never ALPHA on its rate or footage alone. A budget left small against the campaigns of its type that pay like it ranks nearer the middle too and stops at 79, unless it fills fast and few clippers share it. Footage with a moment flagged for brand risk and under two strong moments counts as OK content, and a budget with nothing spent after 3 days reads as a slow fill. A big campaign that pays out and fills like the market keeps its score. - **alpha-v1.13.** Fill. The market's answer to the rate. A campaign live 10 days or more whose budget fills far slower than the campaigns of its type that pay like it, live or recently ended, ranks nearer the middle of its market, more the longer and slower it runs. A rate above 3 times the usual counts in full only once the budget fills like the market. Spend that picks up counts at once, and a campaign under 10 days is never judged. - **alpha-v1.12.** Who can join. An election campaign, paid for by or promoting a candidate, party, PAC, ballot measure or get-out-the-vote effort, is usually open only to US citizens and green card holders, so most clippers cannot join it. Its earnings count for the share of clippers who can join, 25%, never less than 20%. The same rule for every party and side. Pay per clip and every other campaign's score stay as they are. - **alpha-v1.11.** Known brand. A brand people know, one whose Wikipedia article had 30,000 views or more in the last 30 days or whose official profile has 1 million followers, or a famous guest the footage shows and the campaign names, counts as trust before the first payouts, like a verified organizer, so a new campaign of a known brand is pulled less toward the middle of its market. A famous brand also lifts the views a clip of analysed footage can expect, by up to 30%, never counted twice with a famous guest. Every cap holds as before. - **alpha-v1.10.** Budget stalled. A campaign whose budget stops moving for longer than its own rhythm, while clippers keep joining or submitting, loses 4 points and 2 more a day, at most 20, in place of a flat 15 for a stall and 5 for slowing spend. A brand that pays in weekly batches loses nothing between batches, and the points come back the run after spend resumes. - **alpha-v1.9.** Content quality. Who is in the footage (well known guests, by how many people read about them), how gripping its moments are, spoken openers and native UGC over polished ads set the views a clip can expect. Footage we have not analysed stops at 59, very weak footage at 39. A verified organizer and a platform that pays on time count before the first posts, and post rules count as the share of clips that clear them. - **alpha-v1.8.** Realizable pay. A clipping campaign with no brief, footage or instructions stops at 15. A campaign with little proof that pays more than 3 times its platform's usual rate is scored at 3 times that rate, and a budget that pays fewer than 100,000 views counts for the share it pays. - **alpha-v1.7.** Caps by the brand's footage. A clipping campaign whose footage link the brand left private, empty, removed or dead, or whose brief promises footage it never links, stops at 59 until the brand fixes it. A link we cannot read yet, or footage the brand shares on the platform with the creators who join, never counts. - **alpha-v1.6.** Credibility and proof. A rate far above the market stops at 49, a budget that covers few views at its rate at 59, both at 39. A campaign without approved posts, views or payouts yet ranks nearer the middle of its market. - **alpha-v1.5.** Reads the clipping platform's own daily views and approvals. 14 days with none caps a campaign at 59, 30 days at 39. - **alpha-v1.4.** Logo and music campaigns get their own factors: how fast the budget pays creators, the niche, the logo's size, post rules and edit effort. A gambling logo stops at 59. - **alpha-v1.3.** Caps by content. A clipping campaign whose footage is rated LOW stops at 59, one whose footage is not rated yet at 79, and one that only gives short brand inserts at 59. - **alpha-v1.2.** Reads every source video a brief links, a long video by its first 15 minutes, and counts the time it takes to find a good moment. - **alpha-v1.1.** Adds the source footage. Clip Potential sets the views a clip can expect, and how ready the footage is sets the minutes a clip takes. - **alpha-v1.0.** The base model. What one clip is paid after the minimum, the cap and the platform's fee, times the approval odds, the share of views paid before the budget is used and the platform's payout record, ranked against live campaigns of the same type. A new version runs in shadow next to the live one, scoring the same campaigns, before it goes live. A version's parameters never change once it has scored a campaign. A change is a new version. ## What it is not The score compares campaigns at one moment. It is not a forecast of anyone's pay, and it moves as a campaign's budget, rules and evidence move. [Earnings claims](https://clippingalpha.com/method/earnings-claims) says how we state pay. This page follows the model live since 25 Oct 2026. ## Common questions ### What does an Alpha Score of 80 mean? 80 or more is ALPHA, the top tier. A campaign earns it after 2 runs in a row at 80 or more and keeps it until it falls below 77. At most 10% of a type's live campaigns are ALPHA at once. ### What are the Alpha Score tiers? ALPHA is 80 to 100, SOLID 60 to 79, FAIR 40 to 59 and LOW under 40. ### Which model version is live? The site shows alpha-v1.20, live since 25 Oct 2026. ### How often is the Alpha Score updated? Every 10 minutes, from our newest read of each campaign. A busy campaign is read every 10 minutes and a quiet one every 6 hours. ### Why can a campaign with a high rate score low? The score ranks likely pay, not the rate, and caps hold it down. A rate far above the market stops at 49. Clipping footage rated LOW stops at 59. 30 days with no views or approvals on the platform stops at 39.