# Open clipping data

5 CSV files of clipping market data are free to reuse under CC BY 4.0, the current ones checked at 11:13 UTC on 27 Oct 2026.

As of 11:15 UTC on 27 Oct 2026. Page: https://clippingalpha.com/data

## ClipCPM Index

The index by campaign type and app: the quartiles of live advertised rates per 1,000 views, realized pay on clipping campaigns, and what the index leaves out, one metric per row. The method is on the [ClipCPM Index](https://clippingalpha.com/index/cpm).

- [October 2026 so far](https://clippingalpha.com/data/cpm-index-2026-10.csv)

| Column | Type | Meaning |
| --- | --- | --- |
| `checked_at` | datetime | When the numbers were read, ISO 8601 in UTC. |
| `month` | month | The month, yyyy-mm. The current month is the month to date, a closed month its close. |
| `method` | text | The method version, clipcpm-v1, stated on the ClipCPM Index page. |
| `campaign_type` | text | clipping, ugc, logo or music, or all. |
| `platform` | text | tiktok, instagram, youtube, x or another app, or all. |
| `metric` | text | rate\_p25\_usd, rate\_median\_usd, rate\_p75\_usd (advertised rate per 1,000 views), realized\_median\_usd (budget spent per 1,000 tracked views), realized\_rate\_median\_usd (advertised rate of the same campaigns), realized\_share\_median (spent per view over the campaign's own rate), live\_read and excluded\_{reason} (counts). |
| `campaigns` | integer | Campaigns behind the value. |
| `value` | number | The value. USD for a metric ending in \_usd, a share from 0 for a share, a count otherwise. |

## Clipping platforms by month

Each clipping platform's public campaigns active in the month and the quartiles of their advertised rates per 1,000 views, by the index method.

- [October 2026 so far](https://clippingalpha.com/data/boards-2026-10.csv)

| Column | Type | Meaning |
| --- | --- | --- |
| `checked_at` | datetime | When the numbers were read, ISO 8601 in UTC. |
| `month` | month | The month, yyyy-mm. The current month is the month to date, a closed month its close. |
| `method` | text | The method version, clipcpm-v1, stated on the ClipCPM Index page. |
| `board` | text | The clipping platform's name. |
| `board_slug` | text | The clipping platform's id on ClippingAlpha, as in clippingalpha.com/boards/{board\_slug}. |
| `campaigns` | integer | Public campaigns on the clipping platform active in the month. |
| `index_campaigns` | integer | Those of them in the index: a public rate per 1,000 views, none left out. |
| `rate_p25_usd` | usd | Lower quartile of their rates per 1,000 views. Empty under 3 index campaigns. |
| `rate_median_usd` | usd | Median of their rates per 1,000 views. Empty under 3 index campaigns. |
| `rate_p75_usd` | usd | Upper quartile of their rates per 1,000 views. Empty under 3 index campaigns. |

## Campaigns by month

One row per public campaign active in the month, with the facts its page shows. Regulated campaigns (gambling, prediction markets, crypto trading) are in, flagged. Per campaign rates, budgets and spend are not in the file.

- [October 2026 so far](https://clippingalpha.com/data/campaigns-2026-10.csv)
- [September 2026](https://clippingalpha.com/data/campaigns-2026-09.csv)

| Column | Type | Meaning |
| --- | --- | --- |
| `checked_at` | datetime | When the numbers were read, ISO 8601 in UTC. |
| `month` | month | The month, yyyy-mm. The current month is the month to date, a closed month its close. |
| `campaign_url` | url | The campaign's page on ClippingAlpha. |
| `brand` | text | The brand behind the campaign. |
| `campaign` | text | The campaign's name, platform tags such as \[CLIPPING\] taken out. |
| `round` | integer | The round of the campaign on its page: a relaunch is round 2. |
| `campaign_type` | text | clipping, ugc, logo or music. |
| `board` | text | The clipping platform that lists it. A campaign on two clipping platforms is one row, under the platform we read it from. |
| `pay_model` | text | cpm, cpm\_plus\_flat, flat\_per\_post, pot\_split (a CPM auction), contest or retainer. Empty when the platform shows no pay model we can read. |
| `platforms` | text | The social apps it pays on, separated by spaces. |
| `first_seen_at` | datetime | When we first saw it on a clipping platform, UTC. |
| `ended_at` | datetime | When the round ended, UTC. Empty while it is open. |
| `regulated` | boolean | true for a regulated category (18+ label), else false. |

## Launch baseline

The 27 Sep 2026 numbers the index launched with: realized pay and top clips by app on Content Rewards, from our first full crawl.

- [27 Sep 2026](https://clippingalpha.com/data/launch-baseline-2026-09.csv)

| Column | Type | Meaning |
| --- | --- | --- |
| `checked_at` | date | The day of the crawl, 2026-09-27. |
| `board` | text | The clipping platform the numbers are from. |
| `metric` | text | realized\_median\_usd, advertised\_median\_usd, realized\_share\_median, top\_clips and top\_clips\_share\_{platform}. |
| `campaigns` | integer | Campaigns behind the value. |
| `value` | number | The value. USD for a metric ending in \_usd, a share from 0 for a share, a count otherwise. |

## Pay rates by platform

Median pay per 1,000 views after fees on each clipping platform, by campaign type, with fees, payouts and their sources, on [clipping pay rates by platform](https://clippingalpha.com/learn/clipping-pay-rates).

- [Pay rates CSV](https://clippingalpha.com/data/clipping-pay-rates.csv)
- [Pay rates JSON](https://clippingalpha.com/data/clipping-pay-rates.json)

## Market reports

[Clipping budgets and pay, October 2026](https://clippingalpha.com/reports/clipping-budgets-and-pay-2026-10), published 24 Oct 2026. Every figure it states, one a row, with its sample size.

- [24 Oct 2026 report](https://clippingalpha.com/data/reports/clipping-budgets-and-pay-2026-10.csv)

## Campaign and brand pages

- **Campaign pages**: `/campaigns/{brand}/{series}`, every live and ended campaign: pay per 1,000 views and per clip, the cap, the payout record, the budget run-out forecast and how to join. In the [live](https://clippingalpha.com/sitemaps/campaigns-live.xml), [new](https://clippingalpha.com/sitemaps/campaigns-new.xml) and archive sitemaps.
- **Brand hubs**: `/campaigns/{brand}`, every campaign a brand ran on any clipping platform, with its total budget, payout record and history. In the [brands sitemap](https://clippingalpha.com/sitemaps/brands.xml).
- **Sitemaps**: The [sitemap index](https://clippingalpha.com/sitemaps/index.xml) names every file, ended campaigns by the month they ended, each URL with its last data change.

## License and credit

- **License**: Every file is [CC BY 4.0](https://creativecommons.org/licenses/by/4.0). Reuse it with credit to ClippingAlpha and a link to the page it came from.
- **Updates**: The current month's files follow the live reading. A month's index and platform files freeze when it closes, on the 1st. The baseline file is for September 2026.
- **Not in the files**: Clipper handles, post links, members-only campaigns and details, and per campaign rates, budgets and spend, which join once the clipping platforms grant redistribution.

## Building a tool?

For builders

- [MCP server Live campaigns, briefs](https://clippingalpha.com/agents)
- [Live top 50 Markdown, every minute](https://clippingalpha.com/live.md)

## Common questions

### Can I reuse the data?

Yes. All 5 files are CC BY 4.0, free to reuse with credit to ClippingAlpha and a link to the page they came from.

### How often is the data updated?

The current month's files follow the live reading, checked at 11:13 UTC on 27 Oct 2026. A month's index and platform files freeze when it closes, on the 1st.

### What is in the campaigns file?

One row per public campaign active in the month, 1,658 campaigns for October 2026 so far, with its clipping platform, type, pay model and social apps. 165 regulated campaigns are in, flagged.

### Is there personal data in the files?

No. None of the 5 files holds a clipper handle, a post link or a members-only detail.
